Career Description

Digital Marketing Executive

surat

2025-05-26

About the Role: We are seeking a dynamic and results-driven Digital Marketing Executive to join our growing team. This role is ideal for someone who lives and breathes digital trends, thrives on data-driven strategies, and can craft compelling campaigns across multiple online channels. You’ll play a key role in driving brand awareness, generating leads, and increasing ROI through smart, creative marketing initiatives.

Qualification -Any Graduate                           Min.Exp.(In Yrs)   - 2-5 years       

       Key Responsibilities:

  • Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and email.
  • Manage company website content updates (via CMS like WordPress), SEO optimization, and landing page performance.
  • Conduct keyword research, monitor and improve SEO/SEM efforts.
  • Track and report on campaign performance, ROI, and KPIs using Google Analytics, Tag Manager, and other tools.
  • Manage and grow social media accounts — develop content calendars, create engaging posts, and run social ad campaigns.
  • Collaborate with designers, content creators, and developers to execute cross-functional marketing projects.
  • Stay current on digital marketing trends and best practices to bring fresh ideas to the table.

Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 1–3 years of experience in digital marketing or a similar role.
  • Hands-on experience with platforms like Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and Google Analytics (GA4).
  • Familiarity with SEO/SEM tools (e.g., SEMrush, Moz, Ahrefs).
  • Proficiency in email marketing platforms (Mailchimp, HubSpot, etc.).
  • Strong communication and copywriting skills.
  • Ability to analyze metrics, derive insights, and adapt strategy accordingly.
  • Basic knowledge of HTML/CSS or design tools (Canva, Adobe) is a plus.
  • send mail :- hr@microtechniqueit.com

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